Mela Events

WE DELIVER BIG EXPERIENCES…

MEETING & EVENTS PARTNER

MELA WAS NAMED AFTER THE SESOTHO WORD FOR GROWTH… AND THAT IS EXACTLY WHAT OUR INNOVATIVE TEAM ARE ALL ABOUT!

We are an award-winning, full turnkey events management company – a unique blend of skilled creatives, visionaries, designers, strategists, marketers, producers, planners and pragmatists who deliver BIG experiences in partnership with our clients.

Here at Mela, we aim to enhance your brand, by telling a personal, immersive and relatable story that aligns to your brand and creates talkability – an experience that delegates will remember long after the event has ended.

Our team considers every part of the journey and scrutinise every part of the delegate journey including appreciation, activations, awards, conferences, excursions, exhibitions, gala dinners, incentive travel, meetings, networking opportunities, offsites, product launches, sporting events, roadshows, team builds, workshops, year ends, and offer live streaming and hybrid solutions of any event to a wider audience.

It is critical that we create a seamless delegate experience ensuring that key messaging and brand positioning is always consistent and on point. We don’t just execute on strategy and concept, but also deliver on content development and delegate logistics whilst creating brand love. Beyond this, we aim to always exceed your expectations, always providing value added elements that engage and enhance the overall event.

The Mela approach prides itself on our ability to look at the experience holistically, and use our unique skill set to tell a story that engages delegates on a sensory and emotional level.

LOERIES GOLD 2016

DELIVERING A BIG EXPERIENCE IS ALL ABOUT THE BIG IDEA… THE KEY HERE IS THE DELIVERY AND EXECUTION OF THAT IDEA.

Mela Events was acquired by M&N Brands in late 2017. M&N Brands is a holding company with investments in leading advertising and communication agencies. Being part of the M&N Brands network gives us the unique ability to leverage skill sets from across our partner agencies.

We are 51% Black Owned and a B-BBEE Level 1 Company and have a footprint in both Johannesburg and Cape Town, South Africa, but maintain a global reach. We have successfully conducted business, and hosted events and experiences across Africa and internationally, with existing supplier and contractor relationships held in various regions and countries.

The most important thing to know about Mela is that we believe in the strength of relationships – whether it’s with our clients, suppliers, or with our own team.

We pride ourselves in partnering with our clients to ensure that their objectives are met, that we deliver on their requirements, and that their overall vision is brought to life. We also strive to deliver an experience that exceeds exceptions and reinforces our partnerships with our clients.

We approach every supplier relationship as a partnership and work closely with our suppliers to design the event, based on the client requirements and deliverables. Steadfast and long-lasting relationships enable our suppliers to provide added value for the best price, whilst ensuring client satisfaction.

The last year has seen Mela grow to new heights of success and achievement, and below are a few of our most recent accolades:

  • We won a global tender to become one of two key suppliers for The Coca-Cola Company for event and production services across the African continent
  • We continue to win new and existing client’s RFP’s
  • We retain existing client’s business and continue to exceed expectations
  • Some of our new clients include Coca-Cola Africa, Infinity Brands, TechAccess and Workday

At Mela, being at the forefront of eventing is key for us and below are some examples of how we stay relevant and up to date in the event management industry:

  • Reviewing global trends and reports
  • Attending incentive seminars and educational trips
  • Attending IMEX (Worldwide Exhibition for Incentive Travel, Meetings, and Events) and international trade shows
  • Trend research
  • Attending virtual lectures and seminars with guest speakers
  • Social Media presence
  • Networking
  • Incorporating AI and Technology into our events and production

We then take these learnings and use this knowledge to empower and upskill our employees and supply teams. This means we can deliver the best possible experiences to our clients that are on par with global standards.

With over 19 years of tried and tested experience in the making, we never stop growing, collaborating and innovating to reach new heights.

We deliver small, medium, and large-scale event experiences – not everything is big budget, but rather it’s the delegate experience that we look to increase and maximise.

The Mela approach is fine-tuned and full-proof:

  • We receive an RFP
  • Provide the client with an event proposal and quotation
  • Once appointed, we appoint our suppliers as needed, based on the scope of work and requirements
  • Detailed status meetings are held with all suppliers and stakeholders to ensure all event requirements and timelines are met
  • Post-event debriefs are held with suppliers and stakeholders to evaluate the event outcomes and learnings where possible